Faculty/Staff
Ilango Muniasamy
Assistant Professor
ilango@usf.edu
Campus: Tampa
Room: CIS 2067
Ilango Guru Muniasamy is an assistant professor in the School of Information Systems at the 黑料老司机 Muma College of Business.
His research investigates user behavior on digital platforms through econometric and computational modeling, with a focus on how governance mechanisms, attention dynamics, and decision processes shape participation and performance. Integrating classical and quantum decision theory, his work models behavioral responses to platform interventions and uncertainty, particularly in contexts such as online communities and decentralized finance. He also maintains an emerging interest in the science of science within business disciplines, examining patterns of research productivity and collaboration.
Ilango holds a PhD in Management Information Systems and a master's degree in economics from Purdue University, a post graduate diploma in management from the Indian Institute of Management Lucknow, and a Bachelor of Technology from the Indian Institute of Technology Madras. Before joining academia, he spent a decade in the analytics industry, most recently as head of analytics at Dvara KGFS, a financial inclusion firm in India.
Teaching
- ISM 4547 鈥� Excel with Data Modeling for Business Analytics
- QMB 3302 鈥� Data Analytics for Business
Research
- Chaturvedi, Alok R. and Guru Muniasamy, Ilango, "Beyond Rationality and Noise: Understanding DeFi User Behavior through Quantum Decision Theory" (2025). ICIS 2025 Proceedings. 6.